Teams & Events

Track More Assets Than Any Other Sponsorship Platform

Our customers can save over 1,200+ hours a year on data preparation, report on nearly 100% of their sponsorship portfolio, and retire over $100K on legacy vendor spend.

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A Holistic Solution

Your brand goes beyond social and broadcast—so should your measurement. Capture the full value of every sponsorship opportunity, across every platform and channel. If you're not tracking it all, you're leaving impact—and revenue—on the table.

Assets

Social

Broadcast

In Venue

Earned Media

Mobile

Locations

Jersey

Helmet

Arena

Ball

LED

DED

Backdrop

Static Sign

Concourse

Stadium Front

Hat

Premium Space

Stanchion

Strategic Support. Personalized For You.

When you work with Trajektory, you’re never on your own. Beyond our powerful platform, our team partners with you to interpret data, deliver custom reports, and provide out-of-platform insights that help maximize sponsorship value. This hands-on support is included with every partnership so you can move faster, smarter, and more confidently.

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Integrity-Driven Methodology

Other vendors and agencies miss key variables and considerations in their reporting methodologies. When it comes to methodology, you need transparency, consistency and, above all, integrity in the approach. Trajektory gives you access to accurate and integrity-driven sponsorship data.

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AI Enablement & Logo Detection

We harness the power of cutting-edge AI technology to revolutionize the analysis of TV, social, and digital-related content. Our sophisticated AI algorithms meticulously scan and process vast amounts of video and textual data to accurately identify brand sponsors within content. This innovative approach, combined with a dynamic valuation methodology has allowed Trajektory to deliver on an integrity-driven valuation process, setting the new standard in media analytics.

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Feature 01

Partner Intelligence

Get a holistic look at the rank and performance of all of your partnership brands across all assets in one place. Drill down into a specific partnership to see your performance breakdown across all applicable assets.

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Feature 02

Asset Intelligence

Drill down further to understand the performance across all of your sponsorship assets including Social, TV broadcast, LEDs, Earned Media, and more.

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Feature 03

Campaign Management

Auto-track social campaigns using machine learning criteria to combine location, brand, and caption data. Track campaigns such as branded birthday posts, branded final score posts, and other unique scenarios. Analyze each campaign according to its value, impressions, engagements, and more.

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"Their ability to aggregate data into a central dashboard and focus on a variety of data sources gives us the ability to more easily and clearly do a deep dive into proof of performance reports."

Kaitlin Donahoe Director of Partnership Marketing, Pittsburgh Penguins

"It's really important for us to show that we are going above and beyond with our activations and providing partner value to an equal or greater extent. We focus on a 'less is more' approach. We want to charge premium dollars for premium assets and Trajektory has helped us achieve that."

Peter Bach Director of Revenue Analytics, Seattle Seahawks

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Ready to optimize your sponsorships?

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